Comparison

Virtual tour options for real estate agencies, compared (2026)

By Nils, founder of Highbuilt · · 3 min read

13 Virtual Tour Options for Agencies, Compared (2026)

How we picked them

We kept every option an agency in Southeast Asia or Dubai is likely to meet: the global names, the self-serve AI tools, and the local scan providers in Bangkok and Dubai. We excluded tools that only film a video. We run Highbuilt; it is listed by situation, not ranked first.

All 13 on the same criteria

OptionNeeds a visit?Who does the workWhat the buyer getsPublished price
MatterportYesYou or a scan providerMeasured 3D scan, dollhouseNot on its plans page; scan providers per unit
iGuideYesPhotographer360° tour + measured planPay per use by area
KuulaYes, 360° cameraYouLinked 360° photosFree; about $20 to $36/month
CloudPanoYes, 360° cameraYouLinked 360° photosLimited free; about $27 to $33/month
CubiCasaYes, phone scanYou scan, they drawFloor plans, listing tourAbout $9.99 a scan
immoviewerDepends on the productYouAuto videos from listings, 360° toursNot published
AsteroomYes, phone + 360° cameraYou (first model made for you)3D tour, 2D planNot published
Vizoport (Bangkok)YesVizoportScan, dollhouse, VRNot published
Dubai scan providersYesProviderMatterport scanFrom AED 590 a unit
VirtualTourEasyNoYou360° scenes simulated from photosFree; $19 to $199/month
Collov AINoYouAI staging, AI 360° and 3D tours$19 to $127/month
BoxBrownieNoTheir editorsEdited and staged photos, photo toursFrom $2 an image
HighbuiltNoOur teamWalkable 3D model, day and night, building and area$100 first tour, then $599/month for 5 tours

Best option by situation

What the photo-based options don't tell you

A tour built from photos can be simulated (panoramas generated from one flat image), generated (AI rooms that may not match the unit) or rebuilt (one model of the real rooms, checked against the photos). Before you buy, send one of your own listings and check three things: are the windows where they are on the photos, are the rooms in the right order, and does the furniture match?

Highbuilt's own limits

  • A reconstruction, not a measurement.
  • About 24 hours per tour, not minutes.
  • No virtual staging and no free plan; the first tour is refunded if it doesn't look like the unit.

How we compared

Prices and features come from each vendor's site where it loaded on 2 November 2026; where it didn't (Kuula, CloudPano, CubiCasa pricing), from named third-party sources, linked below. "Not published" means we found no public price. Each linked comparison page has the details and sources.

FAQ

What is the cheapest virtual tour for a property listing?

Free plans exist (Kuula, CloudPano, VirtualTourEasy), with limits. Paid self-serve tools start around $19 a month.

Which virtual tour needs no site visit?

VirtualTourEasy, Collov AI, BoxBrownie and Highbuilt all start from photos. Only Highbuilt rebuilds the unit as a walkable model for you.

Which is the most accurate?

A measured scan (Matterport, iGuide) or real 360° photos (Kuula, CloudPano). Photo-based options are reconstructions or simulations.

Sources